We've Got You Covered!
Spanning over five counties, we have a targeted distribution to selected locations
across Calvert, St. Mary's, Charles, lower Prince George's and lower Anne Arundel. Our unique method of distribution
supplies many schools with enough copies for students to take home to moms and dads!
sites include highly visible locations where families frequent: Public and Private Schools, Child Care Centers, Camps, Community
Centers, Shopping Centers, Libraries, Grocery Stores, Hospitals, Doctors and Dentists Offices, Restaurants, Post Offices and
a variety of other places!
Why should YOU advertise
in Parent Line?
Readership: 89% of our readers are women, affluent, well-educated and managing the lives of entire households-
98% are the primary shoppers for their family.
Shelf Life: Our unique magazine format sets us apart from other local publications. Our easy to handle and store
design allows families to retain and refer to our resources and information.
Content: We have been a trusted family resource since 1995. Our content includes informative and
helpful articles, tips, guides and directories, local resources and local calendar of events. We also have family-friendly
advertisements to help our readers find products and services to enhance their families' lives.
Established Targeted Distribution: For 18 years we have been directly reaching
the families of Southern Maryland. Our entire edition is available here on our website, free to readers everywhere. Our advertisers
are included in this online publication at no extra charge. Advertising is also available on the main pages of our site as
Who Reads Local Parenting
66% Have Income above $50,000/Avg. Income: $75,000
92% Are between the ages of 25 - 54
Are college graduates
65% Do not subscribe to the
local daily paper
93% Have children living at home
91% Have their children enrolled in after-school
98% Are the primary shoppers for their
95% Are planning at least one vacation
69% Are planning some kind of home project
Average time spent reading one issue:
85% Say they have read at least 2 of
the last 4 issues
100% Say they look at and/or read
92% Say they use the advertising
to make purchasing decisions
86% Say they save issues
for future reference
70% Say other people also look
at their copies
*Statistics courtesy of 2005 National Reader Profile Survey by ReadexResearch.
Please call 410-610-5251 to discuss an individual advertising plan
tailored to fit your marketing needs.
Email us with ad inquiries!
Pick up your Copy of Parent
Serving the Families of Southern Maryland Since 1995
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